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| New business model for the automotive industry |
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| Source：Xiangbao Industrial Science and Technology (Suzhou) Co., Ltd. Release time：2017-09-17 |
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The new business model needs to think about data, connectivity and customer focus. The new model can focus on the mobility of integrated services and provide a detailed analysis of energy-efficient connected cars. Other business models include the data provider's network of providers and other factors.
Companies can profit from new services consumers look for in their relationship with the brand. Car information, entertainment and e-commerce are new sources of revenue.
US auto giant General Motors is investing in solving the handover problem between humans and robots. GM-sponsored research is designing robots that sense whether a person wants an object. These next-generation robots will know if a human worker wants to use a power tool or document.
The digital revolution has spilled over into the automotive industry, driven by smarter connected products, supercomputing, big data, cloud computing and changing consumer expectations.
These changes affect the entire car value chain, including design, manufacturing, distribution and retail.
Examples abound. Sensors and computers are connected to the vehicle to transmit performance data. On-demand, real-time and mobile services are very rich. Digital marketing, online sales, and car information services are changing the way consumers interact.
Automotive companies have the opportunity to seize this changing digital industry.
Far-sighted companies can also gain market share by improving business processes. These new processes run through the entire value chain from research and development to service. Here are some examples:
Smart connected factories have become more automated and can produce cars without compromising the manufacturing process. Networked logistics hub to track traffic data and manage network services.
The coordination of suppliers helps to manage the supply of components to meet demand on a permanent basis. Inbound logistics allow for accurate dispatch of goods to be sorted and delivered.
Location-based services allow businesses to provide value-added services to consumers as and when they need it. Service Management allows businesses to extend their business beyond the sales business.
Finally, digital innovations change the way employees work.
Data analysis program can be real-time transmission of data anywhere to staff. Both decision-making and production can be improved.
Digital business processes can reduce some of the manual business and work.
Predictive software requires workers to have new skills to ensure that machines and robots work accurately. Interaction will change the relationship with consumers, information delivery and services.
For the automotive industry, the future will bring new innovations and opportunities.
Re-thinking the business model allows businesses to find new markets. New business processes will lead to better efficiency and partnerships. These efforts themselves also change as employees use better data to connect consumers.
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